USSD technology is gaining in importance as a way of introducing mobile value-added services with numerous
benefits for all participants in the complete mobile ecosystem, operators, third party service providers and end
users.
The main advantage of USSD technology is its compatibility with all legacy handsets and all GSM mobile
networks, providing uniform levels of service reliability and virtually 100% network coverage, making it
applicable in both urban and rural environments.
The range of industries that can use USSD technology is virtually unlimited, but its main uses are found in the
financial sector, retail, transportation industry, media and marketing.
Based on our USSD Gateway, the range of our USSD services can be easily modified to any
requirements of both the operator and third party service providers, offering a range of benefits for the
operator:

  • ┬áReady for service
  • Short time to market
  • A new revenue stream by providing value-added services
  • No CAPEX or OPEX required
  • Revenue share or managed service business models
  • Secure system with no data stored anywhere in the system
  • User-friendly

USSD Applications
The range of industries that can use USSD technology is virtually unlimited, but it’s main uses are found in the financial sector, transportation industry, media and entertainment industry and marketing.

Financial Sector: MoBPayments, MoBTransfers, Balance and Transaction Checks

Transport and Logistics Industry: MoBParking, MoBTicketing, Roadside Assistance Info

Media, Marketing and Social Media: Notifications, Surveys, Ticketing, Quizzes and Voting

USSD has the potential to bring a new dimension to your mobile business, enabling you to introduce new services and attract new customers using this flexible and reliable technology.